Presenting to VC
The other day, I had this opportunity of spending time with some start-up entrepreneurs and dreaming-to-be entrepreneurs. One of the stuff we discussed was how to present their exclusive ideas to a VC (venture capitalist), when the need comes in for more finance to continue growing. After our discussions, I looked up articles by a lot of experts in this field and finally came out with these important facts a VC needs to know, when listening to an entrepreneur. (And they must answer Who, What, How much, When, Where, How and Why)
- What is the industry you are going to operate in?
- Do you see a problem or an area which can be made better?
- Does your idea provide a solution to that problem?
- What is that solution (product or service)?
- Do you have a team? And how are they value-adding to the growth of the idea?
- What is the business model?
- What kind of technology are you dependent upon?
- What plans do you have for sales and marketing?
- Who are your competitors?
- When – do you have a planned time-line in place?
- What are your planned milestones in the plan for growth?
- How are you going to execute these plans?
- How much funding is required and why?
- “Breather”
- Why this will work?
- Why the VC should invest so much?
- Why the VC will make money?
Again, I had the opportunity of sharing with a group of entrepreneurs and I facilitated a presentation based on the above. The same was well taken and the important agreement we could all come to is:
It is easy to show a whole lot of researched, experienced, creative complex information, but a VC is not interested in that. So what one needs to do is to take all the complex information – Discover the core concepts as mentioned above – Design a presentation story (different kinds – not just PPT) around it – Deliver it with passion and confidence.
Now, we @Storypreso can do this for you and also facilitate a workshop to help you understand Why?
